Describe the revenue drivers you currently include in your business concept for this class. Revenue drivers are the different ways you make money.
The Lifeguarding Drone implements the number of customers, frequency of order, transaction size, and price all as its revenue drivers. The Lifeguarding Drone is able to appeal to thousands of beach-goers per one device as it can cover a large area. Also, the frequency of order would be based off of the effectiveness of the drone and popularity amongst lifeguarding corporations. My hope is that the government will provide funding to private lifeguarding corporations to help fund the lifeguarding drone in an effort to promote public safety and reduce drownings. The transaction size is small and rather specific as these drones can be customizable. The price of the drone would be about $1500-$4500 depending on select features and models.
Describe what kind of product offering you believe should be next. What's the next thing your customers want?
The next product I plan to offer is a waterproof detachable radio that can be put in an arm band so the lifeguards on the rescue can communicate directly with their supervisors. This will help to relay the status of the rescue such as the number of victims, when contact is made, and when the scene is clear.
Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?
This product will help to relay valuable and specific information about the rescue. It improves the experience for the lifeguard as lifeguards on shore are no longer responsible for relaying specific information about the status of the rescue and the victims. It furthers customer loyalty by improving safety measures at the beach.
Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.
I would be using a waterproof detachable radio and put it inside an arm band. In order to operate the lifeguard would still have to press the open communication button to relay information.
What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?
This product is not already offered so there are not any current customer reviews for the product. However, the radio received 4.2 stars and the arm band received 4.8 stars. The pros for the radio were that it is relatively cheap and that it is waterproof and has a 50 mile range. The negative reviews for the radio were based on faulty radios. The arm band received great reviews for its comfort and stability.
Describe what design/usability changes you'd make to the product.
I plan to alter the two products so that the arm band can comfortably and effectively stabilize the radio in place when on the high activity level of an ocean rescue. I would also like to design a smaller and more compact radio for the specific purpose of use on ocean rescues.
Describe why you think this product would make a good addition to your current product/service offering.
This product will also appeal to lifesaving organizations as it will facilitate the lifesaving process. The two products go together to market to lifeguarding companies and organizations like the USLA.
The Lifeguarding Drone implements the number of customers, frequency of order, transaction size, and price all as its revenue drivers. The Lifeguarding Drone is able to appeal to thousands of beach-goers per one device as it can cover a large area. Also, the frequency of order would be based off of the effectiveness of the drone and popularity amongst lifeguarding corporations. My hope is that the government will provide funding to private lifeguarding corporations to help fund the lifeguarding drone in an effort to promote public safety and reduce drownings. The transaction size is small and rather specific as these drones can be customizable. The price of the drone would be about $1500-$4500 depending on select features and models.
Describe what kind of product offering you believe should be next. What's the next thing your customers want?
The next product I plan to offer is a waterproof detachable radio that can be put in an arm band so the lifeguards on the rescue can communicate directly with their supervisors. This will help to relay the status of the rescue such as the number of victims, when contact is made, and when the scene is clear.
Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?
This product will help to relay valuable and specific information about the rescue. It improves the experience for the lifeguard as lifeguards on shore are no longer responsible for relaying specific information about the status of the rescue and the victims. It furthers customer loyalty by improving safety measures at the beach.
Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.
I would be using a waterproof detachable radio and put it inside an arm band. In order to operate the lifeguard would still have to press the open communication button to relay information.
What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?
This product is not already offered so there are not any current customer reviews for the product. However, the radio received 4.2 stars and the arm band received 4.8 stars. The pros for the radio were that it is relatively cheap and that it is waterproof and has a 50 mile range. The negative reviews for the radio were based on faulty radios. The arm band received great reviews for its comfort and stability.
Describe what design/usability changes you'd make to the product.
I plan to alter the two products so that the arm band can comfortably and effectively stabilize the radio in place when on the high activity level of an ocean rescue. I would also like to design a smaller and more compact radio for the specific purpose of use on ocean rescues.
Describe why you think this product would make a good addition to your current product/service offering.
This product will also appeal to lifesaving organizations as it will facilitate the lifesaving process. The two products go together to market to lifeguarding companies and organizations like the USLA.
Greg, your business venture is well thought out and you understand what is going to drive the revenue of your business. The detachable radio from the arm band is very similar to a walkie talkie, so I see that being much harder to sell to your customers compared to the lifegaurd drone. One thing I was thinking as I read this is a detachable radio that dispersed from the drone to the person who needed to be rescued, so that way you could communicate with the person. Or a life preserver that immediate inflated once it's detached from the drone and dropped directly near the person who needs to be saved. You could have a weight attached to the life preserve so that it drops more accurately next to the person than being blown off by the wind. Just some idea's, I'm not sure how do-able they actually are. Here is my blog post: http://niblaidoc.blogspot.com/2016/03/amazon-whisperer.html
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