Interviewing Customers No. 2

1) Fine tune your opportunity. After my first round of interviews, I concluded that the incorporation of a lifeguarding drone would be seen as useful and helpful in cutting down on the time it takes to reach a victim in the water.  A lifeguarding drone is seven times faster than humans when reacting in an emergency.  The drone is able to release a flotation device in which the victim can hold on to until the lifeguard is able to make contact with the victim.  I would also like to modify the opportunity so that the drone is equipped with cameras to see where the person in the water is as well as to be able to detect for sharks.

2) Fine tune the "who." I believe the who could have been specified better in my search for customers during the "Interviewing Customers No. 1" process.  A more ideal survey to fine tune my opportunity would be to interview beach-goers and locals of beach towns to learn about their opinion of the use of Lifeguarding drones during emergency situations.  Even though my product only benefits beach-goers, it reduces the number of rescues and drownings which is advantageous to more than just those who choose to spend a sunny, clear day at the beach.  

3) Tweaking your interview questions. 

-How do you feel about the use of lifeguarding drones during ocean rescues?

-Do you think there are any features that should be added to the lifeguarding drone?

-Do you think a discount should be provided to government subsidized lifesaving programs over a privately owned service?  Why?

4) Go talk to customers! Here are my videos from Interviewing Customers No. 2

5) Tell us what you learned about the opportunity. I think my opportunity has adapted and become more suitable and efficient throughout the interviewing process.  I have tweaked the design to include a camera and the ability to pull someone to shore with the use of a deployable flotation device.  I have learned that the idea of implementing a lifeguarding drone into ocean rescues would be appreciated by both the public and other first responders.    

6) Tell us what you learned about interviewing customers. Throughout the interviewing process, I learned that the opportunity primarily needs to cater to the customer first.  If the customer is not engaged or interested in the opportunity, than the demand for the opportunity will likely be poor.  The interviewing process was helpful for constructive criticism.  Tips I would suggest for the future is to take your random sample of interviews in Turlington so the sample isn't biased and you can get all five out of the way quickly.  Also I would keep the questions simple in the beginning and progress as the customer understands the need for this opportunity.  Lastly, I would advise for the creator of the opportunity to make sure they primarily cater to the customer.